Privacy Policy

Last updated: April 2026

LaunchYourAI is committed to handling your information with care and transparency. This Privacy Policy explains what information we collect, how we use it, who we share it with, and what rights you have over it.

This policy is provided for informational purposes and does not constitute legal advice. If you have questions about your privacy rights under applicable law, consult a qualified legal professional.

1. Information We Collect

Information You Provide Directly

When you interact with LaunchYourAI — through our contact forms, diagnostic booking, or any direct communication — we may collect:

• Contact information: Your name, email address, phone number, and business name
• Business information: Details about your industry, business size, current workflows, pain points, and operational context that you choose to share
• Payment information: Billing details processed through Stripe (we do not store raw payment card data — see Section 5)
• Communications: Any messages, notes, or follow-up questions you send us by email or through our forms

Conversation Data from LYRA Sessions

When you interact with LYRA, our AI Workflow Advisor, your conversation inputs are processed in order to generate responses. Specifically:

• The text of your messages is sent to Anthropic’s API for AI processing (see Section 5)
• Conversation context may be retained within a session to allow LYRA to give coherent, contextual responses
• Sessions are isolated — your conversation is not accessible to other users, and we do not use your LYRA conversations to build profiles across sessions without your knowledge
• See our AI Disclosure for additional detail about how LYRA works

Usage and Analytics Data

We may collect standard web analytics data, including:

• Pages visited, time on site, and navigation patterns
• Browser type, device type, and operating system
• Referring URL and general geographic region (country or region level)
• IP address (used for analytics and security; not linked to your personal identity without cause)

This data is collected through essential site functionality and analytics tools. See Section 6 (Cookies) for more detail.

2. How We Use Your Information

We use the information we collect for the following purposes:

• To provide services: Delivering diagnostic sessions, workflow assessments, implementation services, and managed hosting as requested
• To respond to inquiries: Answering questions submitted through our contact forms or follow-up communications
• To operate and improve LYRA: Processing your conversation input through Anthropic’s API to generate responses; improving the quality of our AI configuration and prompt design (not your conversation data — see LYRA-Specific Privacy below)
• To communicate about services: Sending confirmations, session reminders, follow-up summaries, and relevant information about our services. We do not send unsolicited marketing communications without your consent
• To process payments: Facilitating secure payment for diagnostic sessions and other services through Stripe
• To maintain security: Monitoring for abuse, unauthorized access, or policy violations
• To comply with legal obligations: Responding to lawful requests from authorities, resolving disputes, and enforcing our Terms of Use

3. Data Sharing

We do not sell your personal information. We do not share your data with third parties for their own marketing purposes. We may share information only in the following limited circumstances:

Service Providers

We work with a small number of trusted service providers who process data on our behalf:

• Anthropic: Your LYRA conversation inputs are sent to Anthropic’s API for AI processing. Anthropic’s data handling is governed by their Privacy Policy and commercial API terms. As an API customer, we have agreed to Anthropic’s data use commitments, which include restrictions on using API data for model training without consent.
• Stripe: Payment processing is handled by Stripe. Stripe may collect and store payment card details, billing address, and transaction history in accordance with their Privacy Policy. We do not store raw card data.
• Cloudflare: Our site is hosted and served through Cloudflare, which processes traffic data for performance, security, and content delivery. See Cloudflare’s Privacy Policy.

Legal Requirements

We may disclose information if required to do so by law, court order, or government authority, or if we believe disclosure is necessary to protect the rights, property, or safety of LaunchYourAI, our users, or the public.

Business Transfers

In the event of a merger, acquisition, or sale of all or substantially all of our assets, your information may be transferred as part of that transaction. We will notify affected users of any such change and their rights.

4. LYRA-Specific Privacy

Because LYRA is an AI-powered assistant, we want to be especially clear about how your LYRA conversations are handled:

• Conversations are processed by AI, not humans: Your inputs are sent directly to Anthropic’s API. LaunchYourAI team members do not read your LYRA conversations in real time. We may review conversation transcripts in limited circumstances — for example, to investigate a reported issue or improve our AI configuration.
• Your conversations are not used to train AI models: Under our commercial API agreement with Anthropic, your conversation data is not used to train Anthropic’s models without consent. We do not use your conversations to build or train any proprietary AI models.
• Memory isolation between users: LYRA does not retain memory of your conversation after a session ends (unless a persistent memory feature is explicitly offered and consented to). LYRA has no access to conversations from other users. Each session begins fresh.
• Session context within a conversation: Within a single session, LYRA may remember what you said earlier in that conversation in order to give coherent responses. This in-session context is cleared when the session ends.

5. Cookies and Tracking

We use cookies and similar tracking technologies on our website. For a full breakdown of the types of cookies we use and how to manage them, see our Cookie & Tracking Notice. In summary:

• Essential cookies: Required for the site to function. These cannot be disabled without affecting site behavior.
• Analytics cookies: Help us understand how visitors use our site so we can improve it. These may be managed or declined.

We do not use advertising cookies, behavioral tracking cookies, or cross-site tracking for third-party ad targeting.

6. Data Retention

We retain your information for as long as necessary to provide the services you have requested and to fulfill the purposes described in this policy, unless a longer retention period is required by law.

• Contact form submissions: Retained for up to 24 months unless you request deletion or we establish a longer engagement
• LYRA conversation data: Session data is not retained beyond the session unless you have opted into a feature that requires persistence (if offered)
• Payment records: Retained as required by applicable tax and financial regulations, typically 7 years
• Analytics data: Retained in aggregate, anonymized form for site improvement purposes

7. Your Rights

Depending on your location and applicable law, you may have the following rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you
• Correction: Request that we correct inaccurate or incomplete information
• Deletion: Request that we delete your personal information, subject to legal retention requirements
• Objection or restriction: Object to or request restriction of certain types of processing
• Portability: Request that we provide your data in a portable format where technically feasible
• Withdrawal of consent: Where processing is based on consent, you may withdraw it at any time

To exercise any of these rights, contact us at legal@launchyourai.com or visit our Legal & Privacy Contact page. We will respond within 30 days.

8. California and GDPR Rights

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including the right to know what personal information is collected, the right to opt out of sale (we do not sell data), and the right to non-discrimination for exercising your privacy rights.

If you are located in the European Economic Area (EEA) or United Kingdom, you may have rights under the General Data Protection Regulation (GDPR) or UK GDPR, including those listed in Section 7 above. Our lawful basis for processing your data is typically one of: (a) performance of a contract (when you book services), (b) legitimate interests (analytics, security), or (c) your consent (where specifically requested). To exercise your rights or lodge a complaint with a supervisory authority, contact us at legal@launchyourai.com.

9. Children’s Privacy

LaunchYourAI is not directed at children under the age of 13, and we do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected information from a child, please contact us immediately at legal@launchyourai.com and we will take prompt action to delete it.

10. Security

We take reasonable technical and organizational measures to protect your information against unauthorized access, loss, or disclosure. See our Security & Confidentiality page for details on our approach. No system is perfectly secure, and we cannot guarantee absolute security of transmitted data.

11. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the “Last updated” date at the top of this page. For material changes, we will make reasonable efforts to notify you. Continued use of our services following notice of changes constitutes acceptance of the updated policy.

12. Contact

Questions, requests, or concerns about this Privacy Policy can be directed to:

LaunchYourAI — Privacy
Email: legal@launchyourai.com
For formal data subject requests, visit our Legal & Privacy Contact page.